Client:  Men's Wearhouse  Target Market:  Men at the start of their careers needing a professional look that versatile in style.  Objective:  Rebrand Men's Wearhouse to appeal to a younger audience through education and confidence.    This was a collaborative project with Caitlin Jordan. Check out her work  here .    Check out our radio ads  here.

Client: Men's Wearhouse
Target Market: Men at the start of their careers needing a professional look that versatile in style.
Objective: Rebrand Men's Wearhouse to appeal to a younger audience through education and confidence. 

This was a collaborative project with Caitlin Jordan. Check out her work here.

Check out our radio ads here.

deb907d2dae52123a0692e84d62ab2d0.jpg
  New logo redesign

New logo redesign

  Sub-brand of Men's Wearhouse, Onset.

Sub-brand of Men's Wearhouse, Onset.

  Onset, the new line featuring all body types and ethnicity, combining formal and semi-casual looks.

Onset, the new line featuring all body types and ethnicity, combining formal and semi-casual looks.

b6b00d16764a7e7d20812d50e9947f95.jpg
fbd625e0aa6eb4b4e8ceb04de5ba3108.jpg
  Billboard Ad

Billboard Ad

  In-store display, featuring a table upon entrance with poster hanging down.

In-store display, featuring a table upon entrance with poster hanging down.

  Educational brochure, describing all the different features and accessories accompanying formalwear.

Educational brochure, describing all the different features and accessories accompanying formalwear.

 Educational brochure, describing all the different features and accessories accompanying formalwear.

Educational brochure, describing all the different features and accessories accompanying formalwear.

  Redesigned packaging.

Redesigned packaging.

packaging_boxes_tag.jpg
  Clothing Tag reflecting logo design

Clothing Tag reflecting logo design

  How-To bag stuffers on dressing and practice for special occasions.

How-To bag stuffers on dressing and practice for special occasions.

  Close-up detail on "How To: Date"

Close-up detail on "How To: Date"

  A Men's Wearhouse sponsored app, My Wardrobe, was created to be a 'virtual closet' and put together outfits for men based on the occasion and style. The user has the option to scan in clothing from any store, not exclusively Men's Wearhouse.

A Men's Wearhouse sponsored app, My Wardrobe, was created to be a 'virtual closet' and put together outfits for men based on the occasion and style. The user has the option to scan in clothing from any store, not exclusively Men's Wearhouse.

badb1bc40d1528f2d0fdcd565b2e5134.jpg
  After uploading or just choosing an outfit, the app will guide the use to selected looks by their chosen style and occasion.

After uploading or just choosing an outfit, the app will guide the use to selected looks by their chosen style and occasion.

  My Wardrobe App then guides to selected looks in which the user can click to expand details on the look. All looks can be programmed by the viewer to have a better sense of style on their own without 'girlfriend assistance'.

My Wardrobe App then guides to selected looks in which the user can click to expand details on the look. All looks can be programmed by the viewer to have a better sense of style on their own without 'girlfriend assistance'.

Men's Wearhouse Commercial

Concept commercial featured before a Youtube video, introducing the My Wardrobe App and the wide variety of customizations Men's Wearhouse provides.

  Client:  Men's Wearhouse  Target Market:  Men at the start of their careers needing a professional look that versatile in style.  Objective:  Rebrand Men's Wearhouse to appeal to a younger audience through education and confidence.    This was a collaborative project with Caitlin Jordan. Check out her work  here .    Check out our radio ads  here.
deb907d2dae52123a0692e84d62ab2d0.jpg
  New logo redesign
  Sub-brand of Men's Wearhouse, Onset.
  Onset, the new line featuring all body types and ethnicity, combining formal and semi-casual looks.
b6b00d16764a7e7d20812d50e9947f95.jpg
fbd625e0aa6eb4b4e8ceb04de5ba3108.jpg
  Billboard Ad
  In-store display, featuring a table upon entrance with poster hanging down.
  Educational brochure, describing all the different features and accessories accompanying formalwear.
 Educational brochure, describing all the different features and accessories accompanying formalwear.
  Redesigned packaging.
packaging_boxes_tag.jpg
  Clothing Tag reflecting logo design
  How-To bag stuffers on dressing and practice for special occasions.
  Close-up detail on "How To: Date"
  A Men's Wearhouse sponsored app, My Wardrobe, was created to be a 'virtual closet' and put together outfits for men based on the occasion and style. The user has the option to scan in clothing from any store, not exclusively Men's Wearhouse.
badb1bc40d1528f2d0fdcd565b2e5134.jpg
  After uploading or just choosing an outfit, the app will guide the use to selected looks by their chosen style and occasion.
  My Wardrobe App then guides to selected looks in which the user can click to expand details on the look. All looks can be programmed by the viewer to have a better sense of style on their own without 'girlfriend assistance'.
Men's Wearhouse Commercial

Client: Men's Wearhouse
Target Market: Men at the start of their careers needing a professional look that versatile in style.
Objective: Rebrand Men's Wearhouse to appeal to a younger audience through education and confidence. 

This was a collaborative project with Caitlin Jordan. Check out her work here.

Check out our radio ads here.

New logo redesign

Sub-brand of Men's Wearhouse, Onset.

Onset, the new line featuring all body types and ethnicity, combining formal and semi-casual looks.

Billboard Ad

In-store display, featuring a table upon entrance with poster hanging down.

Educational brochure, describing all the different features and accessories accompanying formalwear.

Educational brochure, describing all the different features and accessories accompanying formalwear.

Redesigned packaging.

Clothing Tag reflecting logo design

How-To bag stuffers on dressing and practice for special occasions.

Close-up detail on "How To: Date"

A Men's Wearhouse sponsored app, My Wardrobe, was created to be a 'virtual closet' and put together outfits for men based on the occasion and style. The user has the option to scan in clothing from any store, not exclusively Men's Wearhouse.

After uploading or just choosing an outfit, the app will guide the use to selected looks by their chosen style and occasion.

My Wardrobe App then guides to selected looks in which the user can click to expand details on the look. All looks can be programmed by the viewer to have a better sense of style on their own without 'girlfriend assistance'.

Men's Wearhouse Commercial

Concept commercial featured before a Youtube video, introducing the My Wardrobe App and the wide variety of customizations Men's Wearhouse provides.

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